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METRO Digital, the IT unit of Metro AG, had the goal to evolve a data-driven and user-centered product development process for its international platforms and online shops.
Rollouts, Feature Flags, and A/B Testing
Experimentation Works: The Surprising Power of Business Experiments: 9781633697102: Thomke, Stefan H.: Books
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China has a celebrated history of policy experiments
Test and learn: How to improve product delivery through testing - Optimizely
Announcing Free Experimentation and Targeted Rollouts - Optimizely
Manuel Da Costa on LinkedIn: #cro #experimentation
Full Stack Experimentation: A Comprehensive Guide