BMW Unveils Its New Transparent Logo and Identity – Robb Report

In conjunction with the unveiling of the Concept i4, BMW debuted a new transparent logo that will be used for all communications.

BMW unveils new logo to 'express openness and transparency' of brand

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Continental GT Azure, Continental GT Range

Introducing BMW's new brand design for online and offline communication.

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Introducing BMW's new brand design for online and offline communication.

The Escape' Trailer: Clive Owen Stars in Neill Blomkamp's BMW Film – IndieWire

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BMW's New Transparent Logo Design Causes Controversy Along With Its Modernity

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BMW Officially Introduces New Flat Logo For Use On Promotional Material, Not On Cars (Yet)

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